The thing is that it burns with mobile payments with these initiatives from various technology companies that are investing a lot of money to provide services such as Apple Pay, Android Pay or Samsung's own. If we already know that these three companies are putting all the meat on the grillWe also have LG that is preparing to launch into this type of service next year with LG Pay. This trend is due to the fact that the vast majority of smartphones have NFC and what those fingerprint sensors are, which are another way to identify the user and thus be able to make payments as if using a debit or credit card.
For this reason, today we find very special agreements between large brands such as Swatch and Visa that have joined forces for the former to enter the growing market for smart watches or smartwatches. And what better way than to do it with the help of Visa that procures the appropriate services so that, with a flick of the wrist, the user can use their newly acquired Swatch smartwatch to make payments left and right. A news that will remove many things, since it implies that one of the most famous brands in the manufacture of watches, begin your walk towards smart wearables, and that Visa also looks for a way to introduce payments through a mobile device.
Swatch straight to smart watches
The largest watch manufacturer in the world such as Swatch has announced that it has signed an agreement with Visa to provide payments for its new Swatch Bellamy, its commitment as a connected wearable device to compete directly against Apple and many other companies such as Samsung, Sony and others.
The payment per turn of the wrist or "pay by wrist" would be planned for the watch, which would be launched initially in the United States, Switzerland and Brazil at the beginning of 2016 according to Swatch itself. The watch, which will be sold between 80 and 90 euros, uses near field communication technology or NFC that allows the exchange of information through devices and what are the payments through this type of connectivity.
El Swatch Bellamy is the entrance to Swatch in the segment of smartwatches or smart watches dominated at the moment by Apple, Samsung and others. Global sales of these types of wearables are expected to increase from 7 million units in 2014 to 650 million by 2020, according to estimates by the Smartwatch Group.
650 million smarwatches in 2020
Many of those sales are expected replace traditional watches, which will fall close to 2.000 million dollars for this year and 7.000 million for 2016, according to the Smartwatch Group itself.
Swatch, with its price range under $ 1.000 It has been considered one of the most vulnerable Swiss watchmakers, which has seen its share price fall by about 18 percent in this year alone. Right after this announcement by Swatch, its share price was 2% higher.
Analysts they have received this news very well of the agreement with Visa, which will be followed by an agreement with UnionPay Co. to introduce the Swatch Bellamy to the Chinese mass market.
The future of smarwatches
With this news we can see the importance that these types of wearables are going to take for the next few years and in which all types of companies will face. Now we can say that Android Wear hit the mark two years ago when it was introduced by Google to anticipate this great trend that will allow it to reach 650 million smarwatches by 2020.
For 2020 it is only four years, so at least we are thinking about it one of those smartwatches will go to the wrist from our hand. Theirs is that they arrived with a great advantage in autonomy, something that would imply that the expansion occurred more quickly. We will see if anyone is able to do it and get the biggest portion of that cake for him that the booming market for smart watches or smartwatches will mean for the next few years.
