A Samsung things are not going quite well for him. The Korean manufacturer's mobile division is not going through its best moment due to fierce competition from Chinese manufacturers such as Huawei whichThey offer very similar solutions at much lower prices.
Samsung's first move to see that sales of the Galaxy S6 and S6 Edge were not as expected was to reduce the price by 10%. And it seems that they could repeat with their next release: yes, the Samsung Galaxy S7 could reach the market 10% cheaper than what the Asian giant has accustomed us to.
The Samsung Galaxy S7 could reach the market at a price that would be around 600 euros
And no, we are not talking about pointless cabal, well not quite. It all starts with the vice president of Samsung Electronic, Kwon Oh Hyun who during the company's annual anniversary ceremony made it very clear that the company has to evolve: "Smartphones, TVs and other key IT products are entering a slow growth phase, while rivals are looking for new business models," "if we resist change, then we will not survive."
We know that Samsung will announce changes in its business management in December and it is more than likely that this restructuring will directly affect its product line in one way or another. And according to analyst Pan Jiutang, one of the solutions would be to reduce the price of next Samsung Galaxy S7 10% compared to the usual price of the manufacturer's flagships.
A solution that would make a lot of senseMore if we take into account how the telephony market is doing; A few years ago it was impossible to have a phone in good condition for less than 500 euros, but now with the rise of different Chinese brands with Huawei at the helm, to have a flagship with great finishes and features worthy of a high-end range for less than 400 euros is more than feasible, the Honor 7 is a clear example of this.
The problem that Samsung would find is the loss of value of its product: the fact of reducing the starting price of the Samsung Galaxy S7 could suggest that the company is losing steam. But I'm sure the sales would pay off significantly.
Today fewer and fewer users are willing to pay such high figures for a phone. To this must be added the collapse that the new models are suffering: the difference in terms of power is not so much and it is really no longer worth changing the model every year, applications and games continue to work just as well on phones with two years of antiguaty.
For this reason, the logical change on the part of large manufacturers is to lower the price of their products to continue attracting the general public. We will see if Samsung really decides to launch the Samsung Galaxy S7 at a price of around 600 euros because, that price difference could make a difference.
What do you think? Do you think that Samsung would really be willing to launch the Samsung Galaxy S7 at a price of 600 euros or will it continue with its current pricing policy?
