Privacy today is not as precious as it used to be and there are many who respond that they do not care completely that companies have the option to "dive" for it if they need it. But you have to know that that privacy is like gold for those companies that then sell that information to third parties in exchange for very good sums of money. Perhaps, the fact that the current technological tsunami has caught us unexpectedly, has clouded our eyes to understand that our personal information as well as our privacy is the bargaining chip with which we can play from now on.
Yes, perhaps, who knows, at some point in the near future, that we allow companies to get to know our daily chores for their I do not know how many apps and services, it will be worth us to receive cash in exchange or that we obtain better services of those who try to have Evernote, Dropbox, Facebook or Google. Your information is the currency of exchange for which they offer you free services, and that is why we are still not even aware of what we give to all the big tech companies to do what they want with our information.
Technology companies convert your personal data into euros and dollars
Days ago I collected the comment of a user who really puts on the table the serious problem with artificial intelligence and it is this same one that is replacing a multitude of jobs that people used to do. That article referred to the serious criticism Hayao Miyazaki, genius and co-founder of Studio Ghibli, dumped on an animation made with AI. That user was outraged at how the machines replace us, but it is those machines that need the mana that is our personal information to be able to provide us with more services.
And it is that personal and private information is converted by large companies into dollars and euros. So we have the responsibility to be able pick it up, protect it and store it at any cost. With the mere fact of being aware of what you have at hand and the value of your personal information, it is the first step to take.
Let us remember when the Spanish arrived in the Americas, and were surprised by the amount of gold that the inhabitants of those new lands had in their possession. They they did not know the real value of that stone that it looked a lot and that in Europe it was called «gold». That gold is what we all have in our hands since we have a smartphone in our possession and it accompanies us at all hours throughout the day.
That company must value what is so precious
Yes, we are aware of the great value of our dataThese companies need to know what they are playing with when they try to change their privacy guidelines like Evernote did. They quickly came out to remove when they realized the mistake they made, and surely that in a few years, when we are all truly aware of the great value of our personal information that we provide through a smartphone or mobile device, they would have received more damage than they really are have obtained, since it has merely remained as an anecdote.
It is important, then, that a company takes good care of our data and that at least be as transparent as it can be with them. Google and Apple are the ones that have the two most installed operating systems for mobile devices, and it is vital that they let us know what kind of data they know about us and that they make it very clear. Google itself already has the web Sign in where you can know everything they know about you, even all activity with your smartphone.
Se trade your data for a service or product; You see what kind of data that company wants, how it takes it and what it will do once it has it with it. Then you can decide if it really interests you.
Now it would be look closely at what Microsoft, Apple and Google offer in exchange for our data, since they are the ones that collect much of the information that they later sell through physical and virtual keyboards. Those that are less transparent, we can already decide with them and we can almost force them to rectify in time.
It is important that we analyze well the importance of our data and that, instead of being a stone, it really is gold in other hands than ours.