Samsung does not appear to have any intention of fading in its attempt to maintain its leadership as the number one smartphone supplier globally.
Three new models, The Galaxy A90, Galaxy A40 and Galaxy A20e were listed on the UK website. The pages are basically blank and therefore do not have any details of the specs or pictures of the models.
Galaxy A90
The Galaxy A90 has been featured a couple of times in leaks. Now this shows that the model will not be exclusive to China, but will be available in other markets. The Galaxy A90 is rumored to include a pop-up camera as well, as well as rotating camera technology. (Find out: The Samsung Galaxy A10 is now official: Infinity-V and a spectacular price)
Galaxy A20e
The Galaxy A20e is believed to be a variant of the Galaxy A20. When it launches, will be the first device in series A to use the suffix «e». The model was previously seen under the model number 'SM-A202F' and may simply be a trimmed variant of the Galaxy A20. The device is expected to hit global markets later this spring.
Galaxy A40
Finally, the Samsung Galaxy A40 was also listed. The device was previously spotted on the Samsung Germany website a few weeks ago, so it should come as no surprise if it launches in the UK.
It's unclear if all three models will be officially announced soon, but since the company has already started testing the product page on its website, its launch shouldn't be far off.
The company recently adjusted its strategy, with the aim of devoting more attention to the mid-range and budget segment, while maintaining its leadership in the flagship segment. The rise of Chinese manufacturers in the mid-range segment has caused Samsung to reduce its participation in this and suffer, in terms of profits and income.
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