After seeing how Facebook is dedicated to copying each and every one of the most successful functions and / or applications on the market, it can be concluded that Mark Zuckerberg must save a fortune in paying the salaries of a department which should take care of that, and shows us that it is cheaper to copy what works than to invest in adding new functions.
The last case is found through Instagram. Facebook has just launched in Brail a new function called Reels, which it is nothing more than TikTok integrated into the platform. Reels allow us to record music videos of up to 15 seconds, modify the playback speed, add effects and share them through Instagram.
Instagram makes available to us a wide catalog of music to accompany our videosAlthough we can also use the audio of other videos that have been shared on the social network, it is to be assumed that you will have reached agreements with the record companies if you do not want to suffer the same problems with TikTok in its beginnings in 2018.
To create these videos, we must first open the camera and access the function, a function that is found along with the others available such as Boomerang, Superzoom and Hands-free. At the moment the availability of this feature is limited to Brazil, probably to measure the interest it has among users, both Android and iOS.
This is not the first copy / paste of Instagram, since one of the functions that has most aroused the interest of the general public for this application are the Stories that you copied directly from Snapchat. It is unfortunate how instead of investing in creating new functions, from Facebook they are dedicated to copying what already works, a logical move, but that leaves Mark Zuckerberg's company in a very bad place.
