Is there something we can't buy on Amazon?. The internet shopping giant can boast of offering the customer practically everything. Anything that we can think of Amazon has at our disposal. And in different sizes, colors or models. This is very difficult for any competitor to overcome.
However there's something Amazon isn't number one at, at least for now. The content of videos and music. And it is that even the technological giant had not given to work in this sector. After Amazon's announcement to start creating their own audiovisual content, streaming majors like Netflix may tremble.
It is possible that Amazon monopolizes all sectors of the internet.
Clearly in the internet buying and selling sector there is no one who can overshadow it. Not only because of the myriad of products that Amazon itself sells. But also because of the large number of external sellers who take advantage of its platform to offer their products. But Amazon is not satisfied with just selling products.
This end of the year we will not cope with so much offer. If on the one hand it is imminent the arrival of the American HBO our country. Now Amazon surprises with its content offer to also gain a foothold in Spanish homes. Spotify with its competitors Deezer or Apple Music. And now Movistar Plus that is in addition to Netflix, with HBO. And all of them at the same time with the threat of Amazon.
When the supply grows at such a speed there is something positive. In a fierce struggle between companies to gain the largest number of customers, there is usually a clear beneficiary. So that struggle usually results in better offers and promotions for users. If just a year ago we had to settle for a single option, soon there will be several that we have to take into account.
The competition to gain subscribers benefits the public.
What is clear that Amazon does not intend to enter "test" in the audiovisual sector. Not surprisingly, there are several series rights that it has recently acquired. In this way, we can have in its catalog series such as «Mr. Robot ». Amazon also owns the rights to "Vikings," "Riper Street," and "Outlander."
It is clear that HBO will not provide Amazon with its own series. But today it seems to be negotiating with several countries to broadcast different national content. And as, With the available means, no one doubts the generation of their own quality content.
The channels or own content that Amazon will offer is not yet officially known. But there is an announcement that has attracted a lot of attention on social networks. The former host of the famous car show Top Gear will do the same in a new show produced by Amazon. The versatile Jeremy Clarkson you will be responsible for creating your own first content. And everything indicates that "The Grand Tour" will become a worldwide success.
Amazon aims to create its own quality catalog.
On the English page of Amazon we can see part of the content that premium customers can access. Although the idea is to create a new modality somewhat higher than the premium. With it we could have access to the offer of audiovisual content and books for 20 euros per year. And two new features are added, free next-day delivery, and unlimited photo storage.
The idea is that subscribers have access to series and movies for a price very similar to its competitors. For 7,99 euros (same price of Netflix) you can have access to the new Amazon catalog. Series like Transparent, Man in the High Castle, Mothart in the jungle, or The Grand Tour program will be exclusive to the new platform. And we will also have the option of having a discount by hiring the full year for 69 euros.
We will have to go collecting popcorn. And look for free hours to be able to enjoy so much content offer. Given the quality shown by the service offered by Amazon stores, we can only expect a product to match. Taking this into account, the prospects are high and your competitors will have to work a lot to get to stand up to this giant.