Xiaomi will continue without selling its products in the United States or Europe

One of the most promising smartphone firms today is Xiaomi. Their smartphones are traditionally associated with good design and quality, and very low prices, however, even today it is still difficult to get them for many users.

Despite the fact that in recent years Xiaomi has expanded its presence to some thirty markets, in the United States and Europe it is only possible to acquire its products through importers. And according to statements made by Wang Xiang, senior vice president of the company, in a interview granted to Engadget, it appears that Xiaomi is not yet ready to sell its smartphones in the United States.

As Wang Xiang has pointed out in his statements to Engadget, despite the suggestion by Hugo Barra (whose functions he has assumed after his departure from the company) of a possible launch of Xiaomi smartphones in the United States sometime in 2017, it what are you looking for Xiaomi is "serving developed markets" because its priority is not to gain a foothold in premium markets, but rather "we seek a mass market [...] and we want innovation for everyone."

On the other hand, the question of the telephone operating companies is also important, whose power in countries like the United States is decisive. In fact, some companies like OnePlus have timidly penetrated the US market by selling directly to consumers. For Wang, this is not a wise option because could jeopardize Xiaomi's relationship with US companies, something that could become very important later.

Therefore, it seems that if we want a Xiaomi smartphone in the United States or in Europe, we will have to continue resorting as up to now to the non-official routel from importers who, however, are becoming an important egg in the market.