The social video app, TikTok, also known as Douyin in China, was launched in China in September 2016. The media app was later introduced to the overseas market in 2017 and has enjoyed great popularity ever since.
The latest in TikTok's success is that it has reached a new milestone with more than XNUMX billion downloads recorded globally. This was published in the latest Store Intelligence estimates report, published by Sensor Tower.
TikTok is a media app for creating and sharing short videos and is owned by ByteDance. It has been used consistently by people who use it to share short videos of people doing just about anything from lip-syncing or dancing to performing popular songs and more. It is available in the Apple application store and in Google Play, which was where the data was collected from. (Find out: Xiaomi has announced the launch of a Redmi phone in partnership with TikTok)
Interestingly, figures exclude downloads in China. Therefore, the number of downloads worldwide is likely to be much greater than the estimated 71,3 billion. The report also showed that the number of new users using the app reached XNUMX million people.
Other details include that 25% of TikTok downloads, to date, come from India, and the user base is estimated at about 250 million. In January alone, 43% of new Indian users, compared to 9,5% in the same period last year. That underscores the growing popularity of the app in the giant country.
On the other hand, the number of new users in the US also increasedas 9% of TikTok installs in January were from there, compared to 5.6% last year. The app was also the number one non-gaming app in the United States in January.
(Source)
