Samsung announces lowest annual profit in 3 years due to its mobile division

Samsung Electronics has reported lowest annual benefits since 2011 due to how their smartphone sales are suffering from increased competitiveness from other manufacturers.

Samsung has released the figures for Q4 2014 in which the company has made a profit of $ 4900 billion, but for the year it has been a total of 32% less compared to 2013, which has become the lowest profits obtained since 2011, which is due to a significant drop in smartphone sales.

Decreasing your smartphone sales figures

In Samsung's mobile division the benefit has been reduced by more than 60% compared to what was just a year ago, and that has had a last quarter with strong sales thanks to its Samsung Galaxy Note 4.

Samsung will have to review this past 2014 well and find different objectives in 2015 to recover those low percentages compared to previous years. New materials, new designs and new features are expected for its new devices for a year that, if Samsung does not prevent it, may perhaps be the same as 2014, since a lot will depend on what it is capable of doing with its new Galaxy S6.

Samsung may lose its dominance

If things continue as before with the emergence of new manufacturers that have managed to find the key to launch incredible devices, and it seems that this will continue like this, Samsung is going to have to put the batteries right. And it's no longer that it's launching an incredible Galaxy S6, but that the competition is launching high-quality devices at a very affordable price.

Apart from that you have to wonder if really a user is in need of acquiring the latest of the latest when for more than € 200 you can access a terminal with a 64-bit octa-core chip, 13 MP camera and 2GB of RAM, as we have seen yesterday with ZTE's new bet.

It is enough difficult for a company that has risen so high to try to get off the top a bit from which he sees the world.