In a day of applications and updates, we have to talk about one that has had to give your model a twist or business to continue competing against the great Instagram. It is this same one that not so long ago launched an application that focuses on the creation of Collages, which has caused movements in the many other apps that compete against it for the great cake that means everything related to photography. If we recently learned that Pixlr had totally revamped the user interface, now we have another good one changing its business model or monetization formula.
This is Retrica, and we are faced with a great app with very good filters who has always focused on those photos known as selfies. With the existing improvement in the cameras of a multitude of devices from different manufacturers, it has allowed us to have a good list of these apps, which, among all of them, Retrica is the one that stands out the most. Although it focuses on this type of photos, it also has other very interesting options such as Collages, where it comes into direct conflict with Instagram. For this reason, from today, Retrica becomes a completely free app without advertising.
Forget paying € 1,45
Retrica's monetization formula was through that advertising or the payment of € 1,45 to get rid of it if the user so desired and would like to choose to have the entire app to himself without any interference.
Retrica, due to the movements of Instagram, has decided that the app be in all its essence for all users who use it and thus try to defend themselves from the rush of the most popular photo social network of the moment. This is in itself excellent news for lovers of this type of photography, since Retrica has high-quality filters and is targeting those selfies that are the passion of many users around the planet.
That Instagram has created your own app for Collages, one of the best features in Retrica, encourages movements like this. What now, we will have to ask ourselves what will be the form of monetization of this app, since we hope that they will continue to update, but of course, it is necessary to collect benefits to maintain that development.
Looking for the formula in a selfie app
Perhaps we are facing a free grace period, in which there will be many publications that will talk about it because it has become a free app, which results in free publicity and that implies that new users come to it. Now they will have to prepare for the next few weeks a new way to monetize the application.
We know well how those have come in handy for Snapchat. very curious and funny filters to be able to collect benefits. So we do not doubt that something similar could fall into this app, which is in the front camera where it usually welcomes more users.
It also opens the way for thousands of users try the virtues and benefits of this app without having the hassle of advertising, something that usually reduces the user experience and causes many users to immediately uninstall it from their terminal.
With millions of people using it daily and having been named as one of the 20 apps for The Guardian, Retrica is now facing a great challenge, as has happened to other apps that finally either found the formula to stay alive or had to close their doors as it happened. earlier this week when we learned that EverythingMe Launcher has closed its doors.
A great app for selfies and for certain tasks that you now have completely free from the Play Store to access filters and layers in real time, and what would be those static that allow us to beautify our faces and look more handsome than we are. Then, with a little perspective, we took a great photo to put on our Facebook or Twitter.
