Samsung plagiarism: the Galaxy 11 campaign is an armed robbery

Many of you will know the Samsung Galaxy 11 campaign to sponsor the Galaxy S5, the Korean manufacturer's new flagship terminal. The aliens come to Earth to destroy it and we must win a soccer game against them to ensure that the human race does not become extinct. A great idea, right? It's a shame he's nothing more than a fool Samsung plagiarism.

Damian Rugna is an Argentine filmmaker who created a really attractive advertising campaign, called The Mega Challenge, in which a race of aliens came to dominate our planet and played a match for the future of the earth. Does not it ring a bell? Watching the video everything is quite clear.

Samsung copied the Galaxy 11 campaign

Samsung plagiarized Galaxy 11 campaign (2)

Samsung was one of the sponsors of Demian's ad campaign, taking advantage of the pull to advertise its Samsung Galaxy S3. The thing is, the Korean marketing machine got going and soon after He copied Demian's idea unashamedly. More expensive than back.

The Argentine filmmaker registered his idea in February 2011 and tried to mediate with Samsung first before taking them to trial. The manufacturer's response? Wash their hands like Pontius Pilate apologizing saying that they have nothing to do with it, that they commissioned this campaign from an advertising company, of which they don't even know the name. I said, more expensive than back.

Seems to me a despicable attitude on the part of Samsung. How can they have the audacity to say that they don't know anything? How can a company with such great financial capacity fall so low copying an idea so blatantly?

I hope Demian finally wins the trial and give Samsung a good stick although I'm afraid the trial is going to be really tough because the legion of vultures The Korean manufacturer's lawyers will use all possible tricks to win.


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  1.   g said

    Much resentment I see around here towards Samsung hahaha. What a pathetic post.
    If he was one of the sponsors of the campaign, it is assumed that they have let him use that idea.

    1.    Francisco Ruiz said

      It is clear that everyone sees what they want to see, and you as normal have chosen to side with the weak, if I have not been wrong Samsung for me is the weak because when there are no customers left to cheat on its decline it will be tremendous.
      Greetings friend.

  2.   Alfonso of Fruits said

    Hello partner, watch the video and you will have the answer yourself. And the resentment towards Samsung, I personally like their products a lot (except for the S5, let's be honest), but if they do things wrong, you have to say it, don't you think?

    A greeting!

  3.   Miguel said

    Let's see if I'm going to have to put the South Park chapter "Simpsons did it". Why don't those from Space Jam appear saying that the Argentine has copied them? Because if you change basketball for soccer, it's basically the beginning of the movie.
    What I have come to say: the idea is not so original, and it was probably already invented by more than one before Samsung took it. Less wolves.

    1.    Alfonso of Fruits said

      Hi Miguel,

      Thanks for your comment. It is clear that everyone copies ideas. But if you watch the video, the plagiarism is excessive. It is one thing to copy an idea and improve it, it is another thing to totally copy an advertising campaign

  4.   That one said

    What a laugh francisco makes me, since they decided not to upgrade the S3 to kit kat he's disgusted with Samsung and now he's trying to get firewood from where there isn't any ...
    Yes gentlemen, there is already a series of drawings in which you have to play football to defend the land, did those also plagiarize?

    1.    Francisco Ruiz said

      What is clear is that the topic is too popular, although if we listen to everything this guy says in the video, he says that he has evidence like a video presenting the Story Board uploaded to You Tube dated 2011.
      In addition, my fuss with Samsung is not personal, it is annoying for each help message that I receive from many of you in which you tell me the atrocities that the SAT commits in order to say that a repair does not come under warranty. The lags with which terminals as important as the S4 or the S3 have, that from the first moment.
      On the other hand, to tell you that I already stopped being a Samsung customer a long time ago, as soon as I realized how these people spend them, I stayed on the first Galaxy Tab 7 that came out and on the sensational Samsung Galaxy S GT-I9000 I still have functional and updated to Android 4.4.4.

      Greetings friend.

  5.   Anonimus said

    All multinationals have the legion of vultures, it is not just Samsung's heritage.
    If we lower the bar, even politicians, bankers, big businessmen ... they use all kinds of tricks to get out of hand.