Today, most of the smartphone manufacturers offer multiple color options for their smartphones. The trend for weathered patterned glass has also started, and nearly every company has jumped on the bandwagon.
While most manufacturers offer sophisticated color options, mainly due to demand from young people, OnePlus CEO Pete Lau has a different way of looking at things. He says that luxury colored glass variants are not selling well in the market.
He adds that such a design can attract attention and look good during press conferences, actually, phones don't sell well once they're on the market. However, you have not provided any data to support your claim.
Pete Lau believes that people don't like fancy color options. He also added that the company has restricted color options and now needs to withstand pressure from the market and its internal marketing team.
This executive statement suggests that the company's next flagship smartphone, the OnePlus 7, may not be offered in such fancy colors or gradient color options, and will continue to offer the simple solid color options.
OnePlus is now preparing to launch the aforementioned high-end in the coming months. A recent report reveals that there will also be a version Pro of the smartphone. Thus, in total, the company will launch at least three models: OnePlus 7, OnePlus 7 Pro and OnePlus 7 Pro 5G.
The devices would have a FullHD + screen and the Qualcomm Snapdragon 855 processor, which would be accompanied by 8 GB of RAM. These will run the Android 9 Pie operating system with the company's own OxygenOS on top.
Reports indicate that The OnePlus 7 Pro will be equipped with a 48 MP + 16 MP + 8 MP triple rear camera setup. The phone also has a built-in storage space of 256GB. The model with 5G connectivity is expected to have the same specifications.
(Via)