LG Mobile makes an excuse for the lack of demand for smartphones mid-range to imply that the losses it has been running quarter after quarter are due to it.
But it would be necessary wonder when LG really stopped being a brand high-end to fall into a mid-range in which it has not excelled either; Let's remember the modular LG G5 and the magnificent arrival of brands like OnePlus.
According to the latest financial report, nothing has changed in the LG Mobile division to be able to count on losses of 850 million dollars in 2019. To dust itself off its jacket, LG has stated that the losses are due to the lack of demand for mid-range mobiles in foreign markets.
In other words, due to the lack of interest in mid-range mobiles, as in North America, LG already has the excuse to succeed in the face of what is true: brands like OnePlus have eaten the ground to allow themselves to be surpassed without much effort.
LG smartphones generated $ 1.100 billion in revenue between October and December 2019. Although if we compare this figure to the previous period with its 1.410 million, it does seem like a big drop.
LG's mobile division generated 5 billion in revenue in all of 00, but with losses that reach 853,4 million dollars. As far as we know, the focus where LG has set the shot for this 2020 is on 5G networks.
And wait for this year be able to make up lost ground Before other brands such as those mentioned and yes bring smartphones that attract attention as happened with that great LG G2 of years ago that fought in a you to you with the most powerful brands on the market. We will see if they are able to take flight with their new flagship.