This year, HTC launched only one flagship phone, and it was the HTC U12+. That was pretty much the same phone released as the HTC Exodus 1, the first mobile blockchain from the Taiwanese manufacturer. Next year will be different, according to the president of HTC Taiwan.
In an interview with the Taiwan Economic Daily, Darren Chen said that the company will focus on high-end smartphones in the first half of 2019. These will challenge Apple's iPhones, which have the largest market share in Taiwan.
On the other hand, the executive also said that plan to launch more U12 + models next year to extend their life cycle. He commented that the flagship that launched in June is one of the best dual camera phones, and its less powerful sibling, the U12 Life, which got a 128GB version last month, is selling fast. (Find out: HTC will continue launching mobile phones in 2019, although it may seem otherwise)
HTC U12 +
HTC communicated that the first batch of the Exodus 1 is already sold out and that they are developing new strategies for future blockchain phones. So we should probably get an Exodus 2 next year, or an even better and more comprehensive feature terminal for secure crypto storage.
The company also revealed that is working on the development of its Viveport VR app store, in order to make it look like a Google Play, but in virtual reality. HTC's VR headset sales have also been gaining momentum as the line's competitiveness has improved thanks to the launch of the updated Vive Pro and standalone Vive Focus, Chen said.
In summary, the firm expects to improve its income for 2019, since it has not done very well lately, except in some sales and sectors such as those already mentioned. We will be seeing the performance of the brand very soon, since the year is almost over.
(Source)