HTC It is a company that never ceases to amaze us. Worse. The Taiwanese manufacturer's telephony division is not going through its best moment But HTC continues to err with its insulting pricing policy.
The last victim? The expected HTC One A9, a mid-range phone with premium finishes with which HTC intends to compete with a joke price: 699 euros. Honestly, who is going to leave that money when for the same price you can buy much better phones?
The price of the HTC One A9, another manufacturer error
HTC has been in charge of confirming this price, so we are not talking about assumptions but the official price of the manufacturer. Of course, if you reserve the HTC One A9 in advance through El Corte Inglés before December 1, they will make you a more than remarkable 28% reduction, remaining at 499 euros. It is still a very hefty price for the range in which it is included, but the 699 euros are already to launch rockets. In the direction of the headquarters.
Technically the HTC One A9 is not a bad phone: 5-inch screen reaching a resolution of 1920 x 1080 pixels with a Corning Gorilla Glass 4 protective panel, processor Qualcomm Snapdragon 617 eight-core along with 2 GB of RAM, 16 GB of internal memory expandable via micro SD slot, fingerprint sensor, high quality sound and a 13 megapixel camera. What is expected in a mid-range.
And yes, it has a really attractive design in addition to some premium finishes but the price of the HTC One A9 does not compensate at all. Not even with the 28% discount. Currently there are much better solutions on the market and at lower prices.
The first example we have with the powerful Honor 7, a device that technically gives the HTC One A9 a couple of laps, with a metal body and a price of 349 euros. Although I could give you ten more examples of better phones that cost less, or the same as the HTC One A9.
The truth is that I have no idea what the HTC team is thinking of to think that a mid-range phone at the high-end price is going to be successful in the market. How can it be that the Taiwanese manufacturer is not realizing that the biggest problem in its telephony division is the prices of its products?
I'm afraid HTC's time on telephony is running out. Her future? The impressive virtual reality glasses htc live, a really interesting project that can give you very good benefits.