In the last year, we have seen how a large number of streaming video services have been presented: Apple TV +, Disney +, Peacock (from NBC), HBO Max ... To all these services we have to add a new one that will hit the market on next March 4 and it will jointly in the United States and Latin America.
This new service it is nothing more than the CBS All Access service current that is available in the United States, but renamed Paramount +, to which new content will be added, as announced by ViacomCBS. To have more details about the content it will offer we will have to wait until February 24.
In other countries, such as Canada, CBS All Access will be renamed Paramount +, however, it will not receive all the new content that will arrive until later in 2021. Regarding the launch in Europe, initially will arrive on March 24 only in Nordic countries. The expansion to Australia will take place in the middle of this year.
The current content available on CBS All Access is about 20.000 titles and will rise to about 30.000 when it is renamed Paramount +. This new service will include various ViacomCBS channels such as Comedy Centra, MTV and BET.
In addition, offer extensive news, sports and entertainment content as well as original content and some of the films in the Paramount catalog.
Netflix is still the king of the market
Paramount + does not reach the market to compete with Netflix or Disney +Rather, its main rivals will be NBC's Peacock and HBO Max, HBO's new streaming video service in the United States.
The latest subscriber figures announced by Netflix place this platform as the absolute market leader with 203 million subscribers worldwide.
