ISpotify ukuphela kwesikhulumi somculo esisinikeza ukufinyelela kukhathalogi yayo yonke ngokusebenzisa izinhlelo ezimbili: ukubhalisa noma ngezikhangiso. Phakathi nezinyanga eziqine kakhulu zobhadane, phakathi kwekota yokuqala neyesibili, inkampani esakazayo yabona ukuthi izibikezelo zokukhula bezingakahlangatshezwa ngenxa yokusetshenziswa okwenziwa iningi labasebenzisi bayo kungxenyekazi yayo.
Kodwa-ke, njengoba umkhawulo wokunyakaza unciphisiwe, inani labasebenzisi ipulatifomu elibathumile belilokhu likhula. Ngokombiko wezezimali wakamuva ohlinzekwe yinkampani, inani eliphelele le- Abasebenzisi abasebenzisa iSpotify bangama-345 million, Izigidi ezingama-25 ngaphezulu kwezinyanga ezintathu ezedlule.
Kubasebenzisi abayizigidi ezingama-345 abasebenzisa i-Spotify, Abangu-155 million bakhokha abasebenzisi, okumele ukwanda kwezigidi eziyi-11 uma kuqhathaniswa nekota edlule. Inani labasebenzisi benguqulo yamahhala lenyuke laya ezigidini eziyi-190.
Kodwa-ke, futhi ngaphandle kokuthi inkampani iyaqhubeka nokungeza abasebenzisi bamahhala nababhalisile abakhokhelwayo, I-Spotify iyaqhubeka nokwenza ukulahleka, yize lokhu kuncishiswa ngenxa yokwenyuka kwentengo kwamanye amazwe wezinhlelo zomndeni kanye nokwenyuka kwemali eyenziwe ngokukhangisa.
Umholi embonini yokusakaza yomculo
Njengamanje, ayikho enye insizakalo leyo sondela enombolweni yabasebenzisi i-Spotify efinyelele kuyo selokhu yethulwa, yize ikakhulukazi eminyakeni emihlanu eyedlule, lapho ithole ukukhula okumangazayo.
Okuwukuphela kwensizakalo ebibonakala isondele bekuyi-Apple Music, kepha isikhathi esingaphezu konyaka nohhafu, i-Apple ayinikeli ngemininingwane ephathelene nabasebenzisi, enababhalisile abayizigidi ezingama-60 owokugcina owaziwa ngokusemthethweni.
Kuyake kuboniswe ukuthi ukufika kuqala, uma azi ukuthi zenziwa kanjani izinto kahle, nguye ihambisa ikati emanzini.