Ngenkathi abakwaSamsung benza kahle emhlabeni wonke kanti iGlass S8 ne-S8 Plus entsha zibukeka “ziphumelela,” ibhizinisi eChina alibonakali lihamba kahle kangako kwaSamsung. Eqinisweni, ngokusho kombiko we-Counterpoint, Ukuthengiswa kwe-smartphone yakwa-Samsung eChina kwehle cishe ngama-60% ngekota yokuqala yonyaka.
Lesi sikhondlakhondla saseNingizimu Korea sithengise ama-smartphone ayizigidi ezingama-3,5 futhi ithole kuphela isabelo semakethe esingu-3,3%, uma kuqhathaniswa no-8,6% ngonyaka owedlule.
Lokhu kuqinisekisa umkhuba osuvele uvele ngemuva: AbakwaSamsung bakuthola kunzima ukuncintisana nezinkampani zaseChina ezidayisa ama-smartphones abo ngamanani angcono. Phakathi kwalezi zinkampani, iHuawei, i-Oppo neVivo zigqamile, ezikhuphule ukuthengisa kwazo ngo-25%, 81% kanye no-60% ngokulandelana.
IHuawei isibe ngumthengisi omkhulu kunabo bonke kwama-Smartphones e-China ngekota yokuqala yonyaka we-2017 ngesabelo semakethe esingu-19,7%. Kulandelwa, endaweni yesibili, ngu-Oppo onesabelo semakethe esingu-17,5% bese kuthi endaweni yesithathu, iVivo ibe ne-17,1%.
Ngokusho kochwepheshe, lezi zinkampani ezintathu zaseChina zikwazile ukukhulisa ukuthengisa kwazo ngenxa amanani angabizi kakhulu, izinsizakalo ezingcono nokusetshenziswa okungcono kweziteshi zokusabalalisa. Ngokuphikisana nalokhu, ama-smartphones e-Samsung abiza kakhulu, futhi atholakala kuphela ezitolo ezidayisa inthanethi.
Ngakho, Ikusasa lakwaSamsung eChina alibukeki liqhakazile kakhulue, okungenani ngalesi sikhathi, ngakho-ke inkampani kuzodingeka ithole ifomula ukuze ivuse intshisekelo enkulu kubasebenzisi uma ifuna ukuhlala njengomdlali ofanele emakethe enkulu kakhulu ye-smartphone emhlabeni.
Njengoba abathengi baseChina bezwele kakhulu ngentengo kunabathengi emazweni aseNtshonalanga, AbakwaSamsung kungenzeka ukuthi benze inqubomgomo yamanani enobudlova ngaphandle kwalokho, ngeke ikwazi ukubhekana nokuhamba phambili kweHuawei, Vivo, nabanye abakhiqizi.
Futhi e-India, isigebenga saseNingizimu Korea sibukeka sihlulwa empini yokulwa nemikhiqizo yamaShayina ebiza kakhulu efana neLenovo, OnePlus, iGionee neXiaomi.
Lokhu kujwayelekile, ngoba imakethe yaseChina ikopishwa kakhulu yimikhiqizo yasendaweni ngamanani aphansi kakhulu okuncintisana.