I-Pokemon GO ibikhona i-tsunami ngokuphelele lapho ithinta amabhishi athe dekle emidlalo yeselula ukushiya imali engenayo enkulu, njengoba kubikwe yinkampani i-App Annie. Kugcina ukuthi umdlalo ulethe imali ephelele engu- $ 950 million ngo-2016.
Umdlalo osuselwa kokungathandwa kwabathelisi esikubona futhi onakho izinketho ze-micropayment ngesimo sezinto ezingasetshenziselwa zonke izinhlobo zezenzo. Kulapha lapho i-Pokemon GO inikeze inothi ukuthola inani elinjalo lemali engenayo yomdlalo owangena ezimpilweni zabaningi ukubenza bashiye amakhaya abo.
Umdlalo wevidiyo, owakhiwa yiNiantic Labs, waba ngowokuqala ukufinyelela kuma-dollar ayizigidi ezingama-600 futhi manje wenza okufanayo ngokuphatha ukudlulisa ama-dollar ayizigidi ezingama-800. Kuphela kuthathe izinsuku eziyi-110, eshesha ngokuphindwe kabili kuneCandy Crush Saga, ethathe izinsuku ezingama-250 ukufinyelela kwisibalo sokuqala.
Khumbula ukuthi iPokémon GO yayingatholakali kuwo wonke umuntu ekuqaleni, futhi i-Ninantic ibidinga ukunweba iye emazweni amaningi ngokunensa, ngoba impumelelo enkulu kangaka ibingalindelekile futhi bekufanele ibeke amabhethri ukuthi akwazi ukwenza inselelo enjalo.
Kwakungekho emholweni ophelele okwazi ukudlulela kuClash Royale naseMonster Strike, noma ngabe kwafinyelela Ukulandwa kwezigidi ze-500 ezinyangeni ezingaphansi kwezimbili selokhu yakhishwa ngoJulayi 2016. Kusukela lapho, abadlali bamageyimu bahambe amakhilomitha ayizigidi eziyizinkulungwane eziyi-8.700 ukuthola bonke labo balwa. Uhlelo lokusebenza u-Annie ukholelwa ukuthi indlela yohlobo lomsebenzisi ongajwayelekile ukudla isikhathi esiningi kwezinye izinhlobo zemidlalo, bekuyilapho abekwazi khona ukushaya iNiantic ngePokemon GO yakhe, yize ukuthandwa kwe-franchise nakho bekufanele kusolwe.
KwakunguKhisimusi lo owedlule lapho isibuyekezo esikhulu sitholiwe okuye kwaba ngayo wazama ukululama ingxenye yalokho kuduma, yize kubonakala sengathi kuzoba nzima impela.
