Ikota yesibili ka-2020 ibingenye ye- iminyaka embi kakhulu kubenzi be-smartphone, ngenxa yokuboshwa kwezigidi zabantu emakhaya abo okubangelwa i-coronavirus. Idivayisi okuyiyo kuphela kwakuthengiswa kalula kwakungamaphilisi ngoba izigidi zabafundi kwakudingeka ziqhubeke nokufunda zisemakhaya abo.
Kodwa lapho isiphepho sesidlulile, ukuzola kwafika. Ngenyanga edlule, abafana base-IDC baphinde babala iSamsung njenge umkhiqizi othengisa ama-smartphones amaningi emhlabeni jikelele, ukugcina isihloko asithola eminyakeni eminingana edlule futhi azokwazi ukusigcina kusukela imbangi yakhe okuwukuphela kwayo uHuawei, akabhekene nezikhathi ezimnandi.
Imakethe yezocingo e-United States yehlukaniswe cishe ngokulingana phakathi kwe-Samsung ne-Apple. Eminyakeni emithathu edlule, i-Apple ibikwazile ukuzimela njengomthengisi ohamba phambili, isikhundla leso AbakwaSamsung bavele bahlwitha ngekota yokugcina ngokusho kwemithombo yezindaba yaseKorea Herald ngokususelwa kwimininingwane evela ku-Strategy Analytics.
Ngokuya nge-Strategy Analytics, abakwaSamsung bathole ama-33.7% emakethe yase-US, okuyi ukwanda ngo-6.7% uma kuqhathaniswa nesikhathi esifanayo sonyaka odlule. Isabelo semakethe sika-Apple kwikota kaJulayi-Septhemba singama-30.2%. Esikhundleni sesithathu sithola i-LG, ngesabelo semakethe esingu-14.7%.
I-Strategy Analytics ithi ukukhula okuningi eye yabhekana nakho e-United States kungenxa ye- amamodeli anhlobonhlobo ebanga eliphakathi lokho kwethulwe emakethe, ngaphezu kokuzibophezela emisha ezandleni ze-Galaxy S20, i-Galaxy Note 20, i-Galaxy Z Fold 2 ne-Galaxy Z Flip.
Esinye isizathu esivumele i-Samsung ukuthi ithole isikhundla esiphambili emakethe kungenxa yokuthi uhla olusha lwe-iPhone 12 alufikanga emakethe kwaze kwaba ngu-Okthoba, yize inqwaba yokuthengiswa kwe-iPhone entsha ihlala ikhiqizwa ngekota yokugcina yonyaka.