Ingxaki yangoku ye nokuVavanyelwa, inkampani engazange ifumane iziphumo ezilungileyo ekuthengiseni ii-smartphones zayo ixesha elide. Namhlanje kuyasokola ukuphila kwimarike egcweleyo kwaye ezele ngamakhulu abavelisi bemfonomfono - uninzi lwabo baseTshayina - ababonelela ngexabiso elimangalisayo lemali njengeXiaomi, umzekelo.
Ifemu yaseTaiwan yonwabele ukuthandwa okuhle kakhulu kwiminyaka edlulileyo, kodwa ayisenjalo. Ayiqhelekanga njengangaphambili ukubona umntu onetheminali ye-HTC ezandleni zabo, nangona kukho iimodeli ezininzi ezintsha zohlobo. Ingxaki eye yazisa i-firm kule ngongoma, ngokucacileyo, ngenxa yokungabikho kwezinto ezintsha ... okanye ubuncinci yiloo nto uYves Maitres, i-CEO entsha, ibango.
UMaitres, kudliwanondlebe olwenziwa yi-portal kunye naye TechCrunch, uye wancoma iinkampani zefowuni ezahlukeneyo kudliwano-ndlebe kwiintsuku ezimbalwa ezidlulileyo kwaye wagxeka ukusebenza kwe-HTC kunye nokudelela kwiminyaka yamuva. Kakade ke, le yokugqibela ayizange ifunwe; Ngaphandle kokuqaphela, inkampani yathatha indlela engenakubaleka kuyo, nangona izama ukwenza oko. Abathengi abathembekileyo kuyo, ngokuhamba kwexesha, batshintshela kwezinye iibrendi ezinengeniso ethe chatha ngezibonelelo ezingcono.
I-HTC iye yasokola ukuhlala idada ngelo xesha. Kwikota yesibini ka-2019, ithumele ilahleko yekota yesihlanu ilandelelana. Ukongeza, ibeke ikota yabasebenzi bayo kulo nyaka uphelileyo. Ukuthetha ngesabelo sayo semarike, ngonyaka we-2011, i-HTC yayinesabelo semarike malunga ne-11%, ngelixa igama layo lihlala lifihliwe kwicandelo "labanye" kwiingxelo ezininzi.
"I-HTC iyekile ukwenza izinto ezintsha kwihardware ye-smartphone"satsho isigqeba. "Kwaye abantu abanjengoApple, njengeSamsung kunye, kutsha nje, iHuawei, benze umsebenzi omangalisayo wokutyala imali kwihardware yabo. Asizange senze njalo, kuba siye satyala imali kwi-innovation kwinyani yenyani. Xa ndandiselula, omnye umntu wathi kum: 'Ukulunga ngexesha elingafanelekanga kukuphosakela nokuphazama ngexesha elifanelekileyo kukulungile.' Ndicinga ukuba besilungile ngexesha elingalunganga kwaye ngoku kufuneka sibambe. Senze impazamo yexesha. Kunzima kakhulu ukulindela imozulu. I-HTC yenze impazamo ngokwexesha. "Yimpazamo enzima kwaye siyayihlawulela, kodwa sisene-asethi ezininzi malunga nokuqamba izinto ezintsha, iqela kunye ne-balance sheets kangangokuba ndiziva ngathi siyachacha kwimpazamo yexesha."