Ngexesha lokusungulwa kwe Uthotho lweGPS S10 Izolo, i-Samsung yenza isityhilelo esimangalisayo malunga nokuthengiswa kwechungechunge lweGalaxy S. Umenzi uye wathula malunga namanani okuthengisa lonke eli xesha, kodwa i-CEO yenkampani u-DJ Koh watyhila ukuba Isigebenga setekhnoloji sithengise inani elikhulu lee-smartphones zeGalaxy ukusukela ukuba iseti yokuqala yeemodeli ishiye umzi-mveliso ngo-2010.
Esi sityhilelo sichaza ukuba kutheni i-Samsung ihlala iyinombolo yokuqala yomenzi we-smartphone kwihlabathi liphela. Inkampani yaseMzantsi Korea ibambe esi sihloko ukusukela ngo-2012.
Kwiminyaka embalwa edlulileyo, i-Samsung yayibonakala ingenakuchukunyiswa phezulu kwiitshathi, kodwa ayisekho. Ingxilimbela yaseTshayina uHuawei ngoku uzityhala kwindawo ephezulu. Kodwa ngoku, ngeengxabano ezahlukeneyo ezibetha uHuawei, loo nto ayinakwenzeka kungekudala.
U-DJ Koh akazange aphule iinkcukacha zamanani okuthengisa, kodwa kukholelwa ukuba igubungela zonke iimodeli zeGalaxy ukusuka kwiGalaxy S kunye neGalaxy Note, kwaye mhlawumbi neGalaxy A, Galaxy C, Galaxy J kunye neGalaxy On, phakathi kwabanye.
Kwakhona kubalulekile ukuqaphela ukusondela kwenkampani yentengiso yefowuni ye-Samsung kwisibhengezo se-Apple ngoSeptemba kulo nyaka uphelileyo ukuba ithengise izixhobo ze-iOS eziphantse zibe yi-2,000 yeebhiliyoni ukususela ngo-2007. I-Samsung inokuba iqhube ngcono njengoko eli nani lihambelana neefowuni zeGalaxy, kodwa umzobo we-Apple uquka i-iPad. kunye nokuthunyelwa kwee-iPod ngelixa ii-Samsung zizii-smartphones nje.
Ngaphaya koko, ngelixa ii-iPhones zenkampani yeapile zaye zathengiswa ngo-2007, I-Samsung yazisa ii-smartphones zokuqala ze-Galaxy S ngo-2010, kwiminyaka emithathu kamva. Ke ngoko, ukusebenza kwenkampani yaseMzantsi Korea ibe nayo iminyaka embalwa yinto encomekayo.