Indiya babbar kasuwa ce mai ɗauke da ɗaruruwan kamfanonin kera wayoyin zamani waɗanda ke samun kansu cikin gasa mai wahala da rashin ƙarfi daga rana zuwa rana. A wannan ƙasar, fiye da komai, ana bayar da wayoyin zamani masu darajar kuɗi, saboda shine ke haifar da jan hankalin masu amfani da wannan yankin. Misali kamfani kamar Xiaomi, Realme da Samsung, misali. Sun fahimci wannan, kuma saboda su ne waɗannan kamfanonin, tare da wasu, koyaushe suna cikin manyan masu nasara.
Kamar yadda akwai wadataccen amfani, kamfanonin bincike na kasuwa kamar su Bincike na Cybermedia Ana same su suna bayani dalla-dalla game da duk matakan da aka rubuta a Indiya. Kuma yanzu, a cewar sa, Wayoyin salula na Samsung da Realme, tare da sauran masu fafatawa, suna da mafi ƙarancin darajar dawowa a Indiya. A cikin kalmomi mafi sauki, masu kamfanin Samsung da Realme sun fuskanci mafi karancin maganganu da suka shafi na'urar, a tsakanin watanni 6 da siyan su, wanda hakan zai haifar da ziyartar cibiyar sabis.
Idan ya zo ga gyara matsala, Samsung ya hau saman jadawalin tare da 75%, Realme na biye da shi da kashi 71% sai kuma Redmi mai kashi 70%. Binciken ya hada da masu wayoyin zamani 4.000 a cikin biranen Indiya takwas kuma an rufe wasu abubuwan da suka shafi zabin su yayin zabar wayar hannu.
Babban abin da ya shafi shawarar abokin ciniki shine a bayyane yake ƙididdigar da wani samfurin ke bayarwa. Kari akan wannan, an raba wannan lamarin zuwa halaye da yawa wadanda sune masu zuwa:
- Ayyuka: 88%
- Gine-gine da karko: 83%
- Kyamara: 80%
- Tsawon baturi: 79%
- RAM: 78%
Sauran abubuwan da ke tasiri sosai ga zaɓin masu amfani yayin zaɓar wayoyin hannu shine bayan-tallace-tallace da sabis na dawo da aka ambata a sama.
A cewar rahoton, Samsung shine jagora bayyananne game da sabis na bayan-tallace-tallace, gano wuri cibiyar sabis a cikin 84% na yankuna. Kamfanoni waɗanda ke tabbatar da matsayi na biyu da na uku a cikin bayan-tallace-tallace sun haɗa da Vivo tare da 82% da Oppo tare da 80%. Baya ga wannan, dangane da sauƙin gano cibiyar sabis, wuraren da OEMs daban-daban suka mamaye kamar haka:
- Rayayye: 82%
- Masarauta: 79%
- Xiaomi: 76%
- Oppo: 75%
A ƙarshe, rahoton ya nuna gaskiyar cewa Samsung har yanzu yana jagorantar fakitin a cikin yankin gamsuwa na abokin ciniki kuma yana samar da mafi kyawun sabis bayan tallace-tallace. Duk da yake Realme, wacce sabuwar sabuwar alama ce, ta sami nasarar ƙarfafa matsayi na kyakkyawan suna a cikin ɗan gajeren lokacin wanzuwarsa.