Babu shakka hakan Xiaomi ba shi da rikodin waƙa wanda Apple zai iya yin alfahari da shi, wani abu da ya shafi farkon kasuwar wayoyi. Duk da haka, nasarar masana'antar kasar Sin ba ta daina girma ba a cikin 'yan shekarun nan, yayin na kamfanin Cupertino, kodayake ana ci gaba da samun tallafi ta miliyoyin iPhone tallace-tallace a kowace shekara kuma ba shi da kyau ko kadan, bai isa ya rage matsayinsa ba a cikin matsayin kamfanonin kera wayoyin komai da komai ba wanda ke kawo shi a duniya. .
Ka tuna cewa har ba da daɗewa ba Apple ya kasance a matsayi na biyu na saman da aka ce. Kamfanin ya sauya matsuguni a farkon 2018 ta hanyar Huawei, don haka ya kasance a matsayi na uku, yayin da Samsung, tun kafin hakan, ya kasance a saman jerin a matsayin wanda ke kawo jigilar kayayyaki a duk duniya, kodayake na ɗan lokaci shi ne Kamfanin Huawei ne suka mamaye shi. Yanzu Xiaomi ne ya kori kamfanin Manzanita zuwa matsayi na uku, don haka barin shi daga saman 3, kyakkyawan abin birgewa.
Xiaomi ya kori Apple
Dangane da abin da kamfanin bincike ya bayar da rahoto Counterpoint, kasuwar wayoyi ta duniya ta ƙi 4% YoY, amma ya haɓaka 32% kwata-kwata, don isa raka'a miliyan 366 da aka aika a cikin kwata na uku na wannan shekara, bisa ga sabon bincike daga Sabis na Kula da Kasuwa na Matsakaici.
Wannan farfadowar ta kasance duk wasu mahimman kasuwanni, kamar Amurka, Indiya da Latin Amurka, waɗanda sannu a hankali suka koma yadda suke saboda saukaka yanayin kullewar da cutar ta yanzu ke aiwatarwa da sauran abubuwan da ke da alaƙa. Kasuwancin wayoyin hannu ya nuna juriya ga cutarwa sakamakon COVID-19, duka daga bangaren wadata da bangaren nema. Wannan yana nuna cewa masana'antar wayoyin hannu ba ta da wata illa a cikin 'yan watannin nan.
Samsung ya kasance na farko a matsayin babban kamfanin jigilar kaya a duniya, jigilar raka'a miliyan 79.8 don yin rijistar haɓakar kwata-kwata na 47% da haɓakar shekara 2%. Ya kamata a lura cewa wannan shi ne kaya mafi girma da Koriya ta Kudu ta yi a cikin shekaru uku da suka gabata.
Nazarin kasuwar wayar hannu a zango na uku na 2020 | Source: terarfafawa
Huawei, a nata bangaren, ita ce ta biyu a kasuwar duniya, amma hakan ya nuna koma baya, tunda shigowar sa ya fadi daga 20% a zango na biyu na 2020 zuwa 14% a kashi na uku na shekarar 2020, alama ce ta raguwar tarbar da alama ta samu saboda lamuran kamar rashin Sabis na Google akan wayoyin su, wani abu wanda yake tasiri sosai kuma galibi a kasuwannin yamma.
Counterpoint Ayyukan Xiaomi suma sun yi fice. Wannan kamfani ya haɓaka kashi 75% na kwata kwata don samun kaso 13% na kasuwa a cikin kwata. Musamman, wannan shine karo na farko da Xiaomi ya zarce Apple, don haka ya kama matsayi na uku. Abhilash Kumar manazarcin bincike ya ce:
"Xiaomi ta kai mafi girman jigilar kayayyaki da kashi 46,2 miliyan a zango na uku na shekarar 2020. A kasar Sin, yakin Xiaomi na bunkasar ci gaba ya kare kuma jigilar kayayyaki sun tashi 28% YoY da 35% QoQ."
Kayayyakin Apple iPhone sun ragu da kashi 7% a shekara a yayin kashi na uku na shekara, yayin da kamfanin ya jinkirta gabatar da wayar iphone daga shekara ta uku zuwa kwata na hudu. Wannan ya shafi sakamakon da aka tattara a cikin binciken.
Nazarin kasuwar wayar hannu a zango na uku na 2020 | Source: IDC
IDC, wani kamfanin bincike na kasuwa kama da Counterpoint, samu irin wannan yanke shawara cewa wuri Apple a baya Xiaomi a kan jerin sunayen sa tare da mafi yawan wayoyin salula na zamani a duniya. Wannan ya yi iƙirarin cewa babban kamfanin kera Asiya ya shigo da na'urori miliyan 46.5 don mamaye matsayi na 3 a duniya, ya zarce Apple a karon farko, tare da rabon kasuwa na 13.1% a cikin kwata na ƙarshe da haɓaka shekara-shekara na 42.0%.