In kasta oo Apple aanu ahayn shirkaddii ugu horreysay ee soo saarta smartwatch suuqa, haddana dhab ahaantii waxay ahayd mid ka mid ah kuwii ugu dambeeyay, tan iyo markii la bilaabay, sannad walba, waxay bilawdaa nooc cusub oo leh horumarin xiiso leh maantana waxay noqotay smartwatch kii ugu fiicnaa ee hadda suuqa laga helo.
Samsung, oo ku soo biirtay qaybtan kahor Apple, hal rubuc dheeraad ah, ayaa sii socota haysashada tan labaad booska liiska soo saarayaasha iibiya saacadaha ugu badan ee casriga ah sanad kasta. Sida ku xusan xogtii ugu dambeysay ee ay sii daayeen Istaraatiijiyadda Istaraatiijiyadda, Samsung waxay soo dirtay 1.9 milyan oo smartwatches ah inta lagu gudajiray rubuca koowaad ee 2020.
Intii lagu gudajiray rubuca koowaad ee 2019, Samsung ayaa suuqa galisay 1,7 milyan oo smartwatches ah, si kastaba ha noqotee, saamiga suuqa ee shirkada Kuuriya ayaa ka kordhay 14,9 ilaa 13,9% sanadkii tagay. Booska koowaad waxaan kaheleynaa, sida iska cad, Apple, oo 7,6 milyan Apple Watch suuqa galiyay inta lagu gudajiray rubuca koowaad ee 2020, 6,2 milyan rubuca koowaad ee 2019.
Kordhinta iibka, si ka duwan Samsung, ayaa oggolaatay kordhinta saamigaaga suuqa, taas oo ka tagtay 54,5% sanadka 2019 ilaa 55,5% maanta. Booska seddexaad ee qiimeyntaan soosaarayaasha waaweyn ee casriga ah, waxaan kaheleynaa Garmin, oo leh 6% saamiga suuqa kadib markii aan iibinay 1.1 milyan smartwtaches.
Sida laga soo xigtay Steve Waltzer, falanqeeyaha Istaraatiijiyadda Istaraatiijiyadda ee soo saaray warbixintan ugu dambeysay:
Samsung wali waa shirkadda XNUMX-aad ee adduunka ee soosaaraha smartwatch, laakiin kobcitaankeeda waxaa hoos u dhigay qufulka coronavirus ee waddankeeda, Kuuriyada Koofureed, iyo tartan cusub oo kaga yimid tartamayaasha gaajaysan sida Garmin
In kasta oo joojinta guud ee caalamiga ah ee ay sababtay coronavirus, suuqa smartwatch koray 20% marka la barbardhigo sanadkii hore, taas oo u tarjumeysa 14 milyan oo moodal ah oo la iibiyey inta lagu gudajiray rubuca koowaad ee sanadka 2020. Waxaa la filayaa in rubuca labaad, kororkaan uu hoos u dhici doono ilaa laga soo bandhigo moodellada cusub ee ay soo saarayaasha waaweyn qorsheynayaan inay ku soo bandhigaan suuqa. .
